National Unity Project


Funding Opportunity ID: 333223
Opportunity Number: SCAKAB-21-CA-006-SCA-04292021
Opportunity Title: National Unity Project
Opportunity Category: Discretionary
Opportunity Category Explanation:
Funding Instrument Type: Cooperative Agreement
Category of Funding Activity: Other (see text field entitled “Explanation of Other Category of Funding Activity” for clarification)
Category Explanation: Public Diplomacy
CFDA Number(s): 19.501
Eligible Applicants: Others (see text field entitled “Additional Information on Eligibility” for clarification)
Additional Information on Eligibility: Eligibility is open to all types of applicants except for individuals. Please refer to Section D of the NOFO narrative for funding restrictions. Organizations may sub-award/contract with other entities, but only one entity may be the prime recipient of the award. When sub-awarding/contracting with other entities, the responsibilities of each entity must be clearly defined in the proposal.
Agency Code: DOS-AFG
Agency Name: Department of State
U.S. Mission to Afghanistan
Posted Date: May 02, 2021
Close Date: Jun 17, 2021
Last Updated Date: May 02, 2021
Award Ceiling: $2,500,000
Award Floor: $2,000,000
Estimated Total Program Funding: $2,500,000
Expected Number of Awards: 1
Description: The Public Affairs Section (PAS) of the U.S. Embassy in Kabul, Afghanistan is pleased to announce an open competition for eligible organizations to submit applications for a project to execute a campaign that promotes national unity, inclusiveness, accountability, and transparency in support of the peace process. PAS seeks proposals that include public in-person and virtual activities that promote the Afghan peace and reconciliation process. This project will mobilize Afghan citizens at a critical juncture in their history, in anticipation of a peace settlement between the Afghan government and the Taliban. The aim of the campaign is to remind Afghans what they have in common and what unites them as a polity. This national unity campaign will celebrate Afghan national identity and shared Afghan values. To foster a renewed sense of common Afghan identity the project will involve all groups, individuals, tribes, demographics, and ethnicities. It will reframe Afghan national identity to strengthen social bonds and promote unity among the Afghan people around the peace and peacebuilding process. It will work to undercut the narrative of despair by highlighting a positive sense of Afghan identity. The project will emphasize inclusiveness and an Afghan identity that is grounded in tradition while also acknowledging diversity, the positive impact of economic development, increased educational opportunities, and the need for adaptation for the future. The project will use aspects of Afghanistan’s history and culture to use stories to educate the public and create empathy towards others. Project activities will encourage Afghans to become catalysts for positive change in society and to promote peaceful reconciliation in their communities and acknowledge the contributions of especially women and youth. Activities should be multi-lingual and engage the public not only in Dari and in Pashto, but they might also engage local populations in their tribal languages.
Version: 2
Modification Comments: none

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